This MaxSteel® Tape Rule has a 8m x 1" blade Millimeter graduation 13% thicker blade with patented selective "cross curve" technology for 9 feet of standout (1" blades only) Exclusive cushion grip built into the case for comfortable non-slip grip and impact resistance Massive bumper designed for increased hook life Heavier and stronger spring for extra long life and "smooth-as-silk" blade recoil Three rivet corrosion resistant hook moves to allow accurate inside and outside measurements (1" blades only) Improved blade readability with high contrast color - easy to read in all light conditions Top forward blade lock design makes it easier to lock and unlock the blade Impact-resistant, safety-yellow case Heavy-duty Mylar® polyester film coating extends blade life up to ten times longer